


There’s nothing to suggest that anything nefarious is going on, so there’s no reason you should be concerned about downloading it and giving it a try. It’s an ambitious attempt to disrupt the status quo in online advertising. You’ll also accumulate rewards that you can potentially “spend” on websites that you want to support through the network.

If everyone used Brave in its default setup, the entire economy of the “free” internet could collapse.Īs an alternative, Brave created its Reward system - essentially, its own ad network - which takes a different approach.įirst of all, the user has to opt in to the Brave Rewards program, which will start displaying “privacy-respected ads” based on browsing behavior, which is stored only on your device. In some cases, the page won’t load properly, which will require you to either choose a different browser, or flip the “Shields Up” setting to “Shields Down,” which turns off the privacy and security protection. This can actually make the pages look like they haven’t finished loading at first. You’re reading this very article on a website that does not charge you because it uses ads to cover the costs.īy default, when you use the Brave browser, the areas of a website that would normally display ads appear as blank spaces. Understandably, this has ruffled some feathers across the internet, which is currently paid for largely through display advertisements. A different way with adsĪd- and script-blocking options exist for other browsers, but the user has to opt to install or turn on those features, while Brave makes them the default. The natural by-product of blocking all this activity, which usually goes unnoticed by the average user, is faster load times.īrave can also make use of the wide variety of extensions for Chromium-based browsers via the Chrome Web Store. In the case of Brave, they chose to focus on user privacy by blocking trackers, scripts and ads by default. Open-source means that anyone can take the source code and build whatever they’d like out of it, but it does not mean that all the browsers are the same. Business & Finance Click to expand menu.
